Adobe Delivers New Business Efficiency with Generative AI in Digital Documents
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4 min

Adobe Delivers New Business Efficiency with Generative AI in Digital Documents

AI is transforming all areas of business, including digital documents. Now, Adobe is bringing secure generative AI features into PDF workflows.

CDW Expert CDW Expert
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Adobe keeps delivering intelligent capabilities across their solutions, providing value to businesses through intuitive, smart, secure tools that increase productivity. Now, generative AI brings more exciting possibilities – and some new challenges.

Organizations that rely on Adobe’s creativity solutions can take advantage of Adobe Firefly generative AI tools that are embedded in Creative Cloud workflows. These features, which help users transform simple language into extraordinary content, are often seen as the primary use for generative artificial intelligence: tools to assist creatives in their process to turn ideas into amazing outputs in photos, videos, illustrations and more. In 2024, Adobe takes this journey further by enhancing an essential business format for document transactions – now PDFs will advance with generative AI as well.

“Generative AI offers the promise of more intelligent document experiences by transforming the information inside PDFs into actionable, knowledge and professional-looking content,” said Abhigyan Modi, Senior Vice President, Document Cloud at Adobe. “The capabilities introduced today are just the beginning of the value AI Assistant will deliver through Reader and Acrobat applications and services.”

The new AI Assistant in Acrobat Pro

AI Assistant in Reader and Acrobat is a new AI-powered conversational engine deeply integrated into PDF workflows. This new feature leverages the same artificial intelligence and machine learning models behind Acrobat Liquid Mode, the award-winning technology that supports responsive reading experiences for PDFs on mobile. These proprietary models provide a deep understanding of PDF structure and content, enhancing quality and reliability in AI Assistant outputs.

Immediately delivers new value

The new smart and secure capabilities inside Adobe Acrobat Pro include:

  • AI Assistant: Recommends questions based on a PDF’s content and answers questions about what’s in the document – all through an intuitive conversational interface.
  • Generative summary: Allows a quick understanding for long documents, with short overviews in easy-to-read formats.
  • Intelligent citations: Adobe’s custom attribution engine and proprietary AI generate citations so customers can easily verify the source of AI Assistant’s answers.
  • Easy navigation: Clickable links help users quickly find what they need in long documents.
  • Formatted output: Ask AI Assistant to consolidate and format information into top takeaways, text for emails, presentations, reports and more. A “copy” button makes it easy to cut, paste and pass along.
  • Respect for customer data: AI Assistant features in Reader and Acrobat are governed by data security protocols and no customer document content is stored or used for training AI Assistant without their consent.
  • Beyond PDF: Customers can use AI Assistant with all kinds of document formats (Word, PowerPoint, meeting transcripts, etc.).

How Adobe is improving their technology to build trust

Adobe works to ensure game-changing discoveries can flourish alongside responsibility. To help build trust with customers, Adobe is taking a multilayered approach:

  • AI ethics testing and reviews: These AI Assistant features, including third-party LLM integrations, go through Adobe’s responsible AI Ethics governance process and are developed and deployed in alignment with the company’s AI Ethics principles.
  • Guardrails for LLMs: For this new feature in Adobe Acrobat Pro, Adobe is leveraging the Microsoft Azure OpenAI Service. When working with third-party LLMs, Adobe contractually obligates them to employ confidentiality and security protocols that match their own standards. They specifically prohibit third parties from manually reviewing or training their LLMs on Adobe customer data. This process also includes robust testing and evaluation methodologies in pre- and post-processing and engineering processes.
  • Data security protocols: AI Assistant features in Reader and Acrobat are governed by data security protocols, including testing and evaluation methodologies in pre- and post-processing, and testing and evaluation built into Adobe’s engineering processes.
  • Keeping humans informed: AI Assistant includes attributions in generated responses, making it simple for customers to confirm where the information came from; an in-app message reminds customers to double-check the source of the answers AI Assistant provides.
  • Built for business: AI Assistant includes enterprise-grade data security and information governance.
  • Ongoing customer feedback: Multiple channels, from in-app feedback and advisory boards to community groups and social listening programs, help the company identify and address issues quickly.

Save time and accomplish more with Adobe and CDW

The pace of digital document workflows can change the speed of business. Boost productivity and allow your organization to get more out of high-value PDFs.

Now team leaders can create meeting recaps in seconds, project managers can distribute summaries and get actionable content out of long reports, sales teams can customize pitch decks in minutes, research and marketing teams can quickly request key takeaways from trend briefings, and everyone can get through long, overwhelming content, faster.